Who is the films target audience? Explain why?
The predicted target audience for the movie are young males and females who are fans of the DC Comic franchise. This is because these fans always expect a certain level of drama and fantasy in the movies. The movie could also be stereotyped to males because in the trailer there is a lot of evidence of violence which could unappealing to a lot of girls.

Does the film have a unique selling point? 
This film does have a unique selling point. As it is a DC Comic franchise it is expected to be the start of a sequel. You would also expect a special guest experience from a few of the other characters within the franchise such as Batman or Superman etc. This would mean that people who are fan of these characters would also want to watch the movie. Will Smith is also a unique selling point because you would not expect him to play the bad character and he has a large fan base. However, he is, this therefore intrigues his fans to watch the movie.

What does the mise-en-scene tell us about the film? 

What can be said about the editing and therefore the narrative? 

What can you say the use of music? 

What can you say about the shots selected and how the trailer is edited? 

What dialogue from the film do we hear and why?